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  1. 三采文化
  2. 關於三采
關於三采文化
安靜的教室需要熱情的顏色,
乖巧的孩子需要冒險的故事,
冰冷的手腳需要溫暖的食物,
焦躁的心靈需要對話的窗戶。

這些我們很早就知道了,而且做得最快最好。
然後,顏色帶來更多顏色,故事帶來更多故事,朋友帶來更多朋友。
需要歡笑和淚水的人、需要腦力激盪的人、需要開源節流的人, 來到這裡,每個人都可以找到你自己需要的答案。

「創意、專業、品質、熱情」,是三采文化創辦人張輝明自1990年成立以來所堅持的核心價值。
1990年在台北天母生根,2000年遷徙內湖科技園區;二十年來,我們曾經寫下許多出版的驚嘆號,在每一個關鍵時刻,總能創造並帶領截然不同的閱讀新趨勢。

2003   引進韓國兒童知識漫畫《我的第一本科學漫畫書》,重新改寫「暢銷」與「童書」的定義。
2004   華人世界第一本精品流行雜誌:《BRAND名牌誌》的創刊,讓時尚與流行的品味重新被詮釋。
2006  《創意市集101》帶動台灣創意與創作熱潮。
2007  《雅子妃 菊花王朝的囚徒》,引發國內對日本皇室與女性在傳統與現代間如何自處、定位等討論熱潮。
2008  《我的孤兒寶貝》,是三采首度跨入文學出版領域,開創台灣「都會愛情療癒小說」的閱讀風潮。
2009 《癮閱讀.八夫臨門》系列,將培育優秀創作者的理想與青少年閱讀結合,甫推出即獲得極大注目。

科技日趨發展,但智慧與出版的價值不曾改變。秉持著「面對變局、長遠規劃、永續經營」的思考,2010年「BRAND精品購物商城」開站,是我們因應閱讀電子化的第一個佈局。

而編輯與行銷團隊多元創新,管理行政團隊的細膩專業,加上不斷蛻變與自我挑戰,無論在版權的管理經紀、作者的開發經營,甚至是新事業的開發等,都讓我們成為華人出版世界中少數能堅持理想,也能兼顧成長與創新的出版理想國。

我們不曾懷疑,一本書的力量,可以改變全世界。

面對電子書等科技的沸沸揚揚,張輝明認為:「接納,可以改變自己;改變,才能創造未來。」
出版的路不會有侷限或終點,未來,我們希望能與更多的作者、創作者合作,激盪更多出版的可能,創造更美好的閱讀感悟。

創辦人的話

思考 不同的角度 接納 改變的氣度
涵蘊 文化的深度 創造 流行的彩度

三采成立近30年來,遇到出版環境許多劇烈的轉變。大環境的不景氣,電子化、資訊或知識來源的改變、甚至閱讀價值觀的改變,都造成很大的衝擊與挑戰。但是,我總是告訴同仁,出版形式可能會改變,但智慧與知識的價值永遠不變,只要有文化的根,願意接受並迎接改變,我們就能在已然蘊含的深度基礎上,改變、迎接,創造更多閱讀的革命!

1990年三采在台北天母生根,2000年遷徙內湖科技園區,三采總是創造引領流行的閱讀新趨勢:2003年引進韓國兒童知識漫畫,重新改寫「暢銷」與「童書」的定義;2004年創辦華人世界第一本精品流行雜誌:《BRAND名牌誌》,乃第一本針對華人地區消費者量身打造之華人時尚媒體。2006年《創意市集101》帶動台灣創意與創作熱潮;而2009年《癮閱讀》系列,將培育優秀創作者的計劃與青少年閱讀成功結合。2010年筆記與理財手帳新書系,打造了電腦化下逆勢操作成功的「手感暢銷書系」。2011年,為迎接老年化的世代來臨,面對生死與心靈等新系列的規劃,獲得一片好評。2012年後生活風格書系的創新與實用,也讓三采在一片不景氣中,依舊有耀眼的成績與成長。

「創意、專業、品質、熱情」,是我自1990年成立以來所堅持的核心價值。秉持著「面對變局、長遠規劃、永續經營」的思考,在出版立體化的架構下,輔以三采編輯與行銷團隊多元創新,管理行政團隊的細膩專業,我相信,出版的路不會有侷限或終點;而能在深厚的文化底蘊下,與時俱進,創造更美好的閱讀流行彩度。

創辦人◎ 張輝明

Notes from a Veteran Publisher

Twenty seven years after the founding of this company, we have witnessed severe changes in the publishing industry. General recession,digitalization, and the growing alternative sources of information all made a large impact on the industry, even challenged the value of reading in the public consciousness. Nevertheless, I am certain that though the traditional form of publishing might be modified over time, the wisdom and knowledge gleaned from books will always be treasured. As long as our cultural roots run deep, we can adapt to any change with an open mind, and we may even start a reading revolution ourselves!

Sun Color was founded in Tianmu, Taipei in 1990, and later moved to Taipei Neihu Technology Park in 2000. During the past two decades, we have successfully established ourselves as one of the prominent leaders in the Taiwanese publishing industry, creating a trend every time we started a new line of products. In 2003, we introduced the knowledge comic series from Korea, rewriting the local definition of bestsellers as well as children’s books. In 2004, we launched BRAND, the first fashion magazine tailor-made to suit the needs of Chinese fashion consumers; in recent years, our fashion team went on to collaborate with international fashion brands, agnès b. and Coach, in the form of a new series of brandbooks- plus-designer-accessory sets, which sought to infuse high fashion into our readers’ everyday life and has since become a resounding success. In 2006, the introduction of Creative Designs 101, a monthly anthology, presented new and exciting Taiwanese design talent, while the launch of the teen-oriented INread series in 2009 proved to be both an immense commercial success and a great showcase for young writers and illustrators. In 2010, against all expectations and the global tide of digitalization, we reinvented common planners with the chart-topping How to Customize Your Own Planners series; this was followed by a much acclaimed series of spiritual books in 2011, which reexamined aspects of life, dying and death in our aging society. In 2012, the launch of an innovative line of lifestyle books allowed us continue to enjoy considerable growth in the face of general economic decline.

Creativity, Professionalism, Quality, and Passion have been the four core values of Sun Color since its establishment in 1990. There will be neither limit nor end on our quest to make a difference in the publishing industry, so long as we uphold our golden principles of taking initiatives, long-term planning and sustainable management. With a solid cultural foundation, along with the quick adaptability and creativity of our editorial and marketing teams, as well as the professionalism of our administration and management teams, Sun Color aims to advance with times as a wellrounded company, continuing to create great reading experiences, just as we have been doing in the past two decades.